New Beginnings

Image Credit: Eric Kilby

Pretty much everyone hates when websites undergo a significant redesign. The larger the group of people who've grown accustomed to a website's interface, the larger the inevitable outcry when the redesign goes live. The complaints are usually well-founded, though—with a drastic change comes missing features, elements in unfamiliar locations, and of course, dreaded bugs.

That being said, welcome to Nite Owl Ink's redesigned website! Since the old store was entirely static, line after line of HTML code needed to be edited every time something was added or updated. Now we've finally got a modern dynamic website (thanks to Shopify). Yes, that means things have changed. Things don't work like they used to. But hopefully we'll move past the growing pains and build a better community than everbecause of your ongoing feedback and support!